Can AI Pave the Way to a More Sustainable Future?


Does AI Hold the Key to Environmental Sustainability?

While the notion of Artificial Intelligence might conjure up images of the latest cutting-edge technology seen in sci-fi movies, the basic concept of AI is a lot simpler than that. In fact, according to its most basic definition, AI is just the ability of machines – particularly computerized systems – to do things that generally require human intelligence. It includes items that we’ve been using in our day-to-day lives for years now. 

A perfect example of AI technology would be a GPS navigation system: machine learning, GPS collects and uses data from previous journeys to select the best route for your current trip; it also gives you real-time updates on traffic, weather conditions, and suggestions for how to avoid congestion. Another area where AI technology is commonly used without most of us even realizing it is social media. Social media uses algorithms powered by AI and machine learning technology to analyze your past behavior and preferences to suggest services, content, and products tailored to you.

An Array of AI Applications Across a Range of Sectors 

Artificial Intelligence and machine learning technologies are employed in different ways by many reputable companies from various industries. For example, The Weather Company (a subsidiary of The International Business Machines Corporation) has maintained its status as the world’s most accurate weather forecaster in recent years by using advanced AI technology. A study of forecast accuracy between 2017-2020 showcases The Weather Company as 3.5x more likely to be correct than other weather forecasting data providers, thanks to IBM’s heavy investment in AI technology.  

AI and machine learning have revolutionized other fields. Many AI-driven healthcare apps and technologies are now available to assist nurses. Implementing AI and facial recognition with the world’s first clinically proven pain assessment tool can monitor the discomfort of dementia patients with communication disorders.  Another app that is also available on smartphones simulates communication with dementia patients to enable health workers to hone their support skills.  

Source: Pexels 

AI for a Greener World?

Perhaps AI technology’s most potential benefit to the world has been its contribution to safeguarding the environment. On the face of it, AI technology implementation could cause a considerable carbon footprint. However, when properly leveraged, there can also be a net environmental benefit to the use of AI technology. With its ability to tap into vast amounts of big data through machine learning tools, AI technology can help companies determine the most efficient actions and processes to streamline, conserve resources, and achieve sustainability. Countless CSR studies demonstrate the potential of the transformative capabilities of AI technology. From minimized defective production to reduced energy consumption and optimized logistics, AI and machine learning positively impact all the core elements of a company’s operations. Subsequently, it makes a crucial contribution to environmental sustainability.    

Harnessing AI for a More Sustainable Textiles Industry 

So, how can the textile industry take advantage of what AI technology and machine learning offer to reduce the considerable environmental impact of the sector? There are several key areas where AI can play a vital role. Having identified these problematic aspects of textile sourcing and production, has come up with solutions that harness the full potential of AI and machine learning. Some ways Frontier can help brands to achieve sustainability include:

  • Automated Fabric Sampling  
    With an estimated 85% of garments ending up in landfills, the issue of fabric waste is among the most urgent problems in the fashion sector. utilizes AI technology to help tackle this issue and has the capabilities to fully automate the fabric sampling process and enable a rapid digitization process.

  • Environmental Impact Estimation Data  
    While many brands talk about their green credentials, they often have insufficient science-based approaches to assessing their carbon footprint. By partnering with industry-leading providers of validated impact measurement tools, this partnership ensures you have the facts and figures at your disposal.

  • Digital Supply Chain 
    The days of wasteful brick-and-mortar warehouses will soon be a distant memory. By digitizing your entire library of swatches, you not only dispense with the overheads and catalog cited with physical premises but also create seamless real-time access to your catalog. Frontier’s AI-based solutions seamlessly integrate logistics workflow, sourcing management, and partner collaboration.   


Science fiction’s features displayed in movies using futuristic technologies are no longer a fantasy as they are all around us.  Artificial Intelligence (AI) has played an essential role in the health, supply chain, textile, and fashion industries by improving their current workflows and bringing new opportunities to companies embracing these technologies.

AI has supported numerous stakeholders across the globe to achieve their sustainability goals and create interoperable workflows. Why not join the revolution and take advantage of the indispensable AI technology that Frontier and like-minded partners provide?